One Brand. One Name.

Branding is a way of identifying our business. It is how our customers recognize and experience our business. A strong brand is more than just a logo; it’s reflected in everything from our customer service style, our uniforms, business cards and premises to our marketing materials and advertising. In addition to the new logo and other branding elements, we have renamed all our stores to one unifying C & B name.

We found increasing customer confusion after several years of acquiring various independently named dealerships. For the most part, the names of each location remained unchanged despite the increased collaboration between the newly added entities and benefit of operational and service efficiencies brought in naturally by a larger scale parent operation.

“We take pride in maintaining local management of each store and the relationships they have built over the years with the communities they serve, but we also wanted to help signal that each facility was now part of the broader C&B family of operations,” stated Matt Cronin, CEO of C & B Operations. “By combining everyone under a single brand and name, we help bring the team members and stores closer together and reduce customer misunderstanding.”

What has Changed?

C & B Operations

Logo

Gettysburg small image

Store Signage

Truck wrap

New Look for Our Trucks

Promotional materials

Advertising & Other promotional material

What is NOT Changing?

Despite the name changes and the new look, we will remain the local John Deere dealer that you have come to know and trust over the years. We are still committed to great customer service, friendly faces, and the right equipment to partner with you in getting the job done day in and day out.

C & B Operations, LLC will remain the Dealer of Choice for our Customers, the Employer of Choice for our Team Members, and the Investment of Choice for our Stakeholders.

C & B Rebrand hat
C & B Rebrand Pullover
C&B store

Changed Name. Unchanging commitment.

Some of our stores were previously named for the counties that they were located in and other stores were named for their previous store names before becoming a part of the C & B family.

Changed Name. Unchanging commitment.

Some of our stores were previously named for the counties that they were located in and other stores were named for their previous store names before becoming a part of the C & B family.

1988

  • Gettysburg, SD (formerly Potter County Implement),
    SD Regional Headquarters, C & B Corporate Headquarters
1989
  • Selby, SD (formerly Walworth County Implement)

1995

  • Miller, SD (formerly Greenline Implement of Hand County)
1996
  • Roscoe, SD (formerly Edmunds County Implement)

1997

  • St James, MN(formerly Tri County Implement)
  • Jackson, MN (formerly Tri County Implement) new location and building in 2015
  • Billings, MT (formerly Yellowstone County Implement)
    MT Regional Headquarters, Signature Fuel Systems (diesel pump repair)
  • Idaho Falls, ID (formerly Bonneville County Implement)
  • Rexburg, ID (formerly Madison County Implement)
1998
  • Miles City, MT (formerly Horizon Implement)

2000

  • Truman, MN (formerly Martin County Implement)
  • Sheridan, WY (formerly Sheridan County Implement)

2008

  • Luverne, MN (formerly Rock County Implement)
  • Edgerton, MN (formerly Edgerton Equipment)
  • Pipestone, MN (formerly Pipestone County Implement)
  • Powell, WY (formerly Park County Implement)
2011
  • Freeman, SD (formerly Fred Haar Co.)
  • Wagner, SD (formerly Fred Haar Co.)
  • Yankton, SD (formerly Fred Haar Co.)
  • Mitchell, SD (formerly Davison County Implement)
2012
  • Blackfoot, ID (formerly Bingham County Implement)
2013
  • Worthington, MN (formerly Nobles County Implement)
  • Tracy, MN (formerly Lyon County Implement)
  • Slayton, MN (formerly Murray County Implement)
2017
  • Glendive, MT (formerly Dawson County Implement)
2018
  • Corsica, SD (formerly Noteboom Implement)
  • Parkston, SD (formerly Noteboom Implement)
  • Chamberlain, SD (formerly Noteboom Implement)
  • Culbertson, MT (formerly Farm Equipment Sales)
  • Circle, MT (formerly Farm Equipment Sales)
  • Glasgow, MT (formerly Farm Equipment Sales)
  • Plentywood, MT (formerly Farm Equipment Sales)
  • Sibley, IA (formerly Noteboom Implement)
  • Spencer, IA (formerly Noteboom Implement)
  • Ida Grove, IA (formerly Noteboom Implement)
  • Lake Park, IA (formerly Noteboom Implement)
  • Storm Lake, IA (formerly Noteboom Implement)
  • Rebranded all stores as C & B Operations
2021
  • Spirit Lake, IA (formerly Okoboji Indian)
2023
  • Sioux Falls, SD (formerly Ideal Yardware)